A new state filing shows a significant renovation planned for an existing IHOP location in Midland, which could introduce the company’s emerging dual-brand restaurant concept.
The project is part of a broader strategy by Dine Brands Global, parent company of Applebee’s and IHOP, to expand dual-branded restaurants in the United States. The approach combines menu items from both chains under one roof with a shared kitchen and integrated dining experience, according to a news release from Dine Brands Global. The first U.S. Applebee’s | IHOP dual-branded restaurant opened in early 2025 in Seguin.
According to the Texas Department of Licensing and Regulation, the Midland project involves remodeling approximately 5,526 square feet into a dual-brand format. Work is scheduled to begin on April 13 and conclude on May 29, though construction timelines listed in state filings are preliminary and subject to change.
Project details indicate the scope will include a comprehensive interior and exterior overhaul of the existing building. Exterior improvements will feature new lighting, paint, and signage—filed under a separate permit—while interior work will involve installing new kitchen equipment, plumbing fixtures, furniture, lighting, and finishes to support the updated layout. The project is privately funded by the tenant. Tucson-based JBKDT-Lithonia LLC is listed as property owner; Chris Pew with Romulus Restaurant Group is identified as tenant contact; Portica Architecture LLC of Phoenix serves as design firm; Jamie A. Little is listed as registered accessibility specialist on the filing, according to the Texas Department of Licensing and Regulation.
Dine Brands currently operates multiple dual-branded restaurants internationally and has announced plans for additional locations across the United States through 2026 by constructing new restaurants or converting existing single-brand sites. The Midland renovation suggests the city could be among those considered for further rollout of this concept.